Privacy Policy
Privacy Policy
Miele, Inc., a Delaware corporation ("Miele" or "Us") is committed to safeguarding your privacy online. Please read this privacy policy to understand how your personal information will be treated as you make full use of this website and other websites owned or operated by Miele including, but not limited to, www.mielestore.com including www.mieleusa.com and www.mieleconcierge.com or any Miele website or webpage (including co-branded customer portals) used with Miele's permission by any Miele authorized dealer (collectively, the "Miele® WebStore"). This privacy policy is only applicable to the information we collect from the Miele® WebStore. This privacy policy may change from time to time, so please check back periodically.
WE PROVIDE THE MIELE® WEBSTORE FOR USE ONLY BY PERSONS LOCATED OR RESIDENT IN THE UNITED STATES OF AMERICA, ITS TERRITORIES AND POSSESSIONS (THE "U.S."). MIELE MAKES NO REPRESENTATIONS OR WARRANTIES THAT MATERIALS ON THIS WEBSITE ARE APPROPRIATE OR AVAILABLE FOR USE IN OTHER LOCATIONS, AND ACCESSING THEM FROM TERRITORIES WHERE THEIR CONTENT IS ILLEGAL IS PROHIBITED. IF YOU ACCESS THE MIELE® WEBSTORE FROM OUTSIDE THE U.S., YOU DO SO AT YOUR OWN RISK AND MIELE DISCLAIMS ANY AND ALL RESPONSIBILITY OR LIABILITY FOR COMPLIANCE WITH ANY NON-U.S. LAWS.
- What This Privacy Policy Covers
- Information Collection and Use
- Information Sharing and Disclosure
- Google Analytics
- Cookies
- IP Addresses
- Links To Other Sites
- Limitation of Liability
- Retention of Information
- Your Privacy Choices
- Your California Privacy Rights
- Questions or Suggestions
- Imprint
I. What This Privacy Policy Covers
This privacy policy covers our treatment of personally identifiable information that we collect when you are on the Miele® WebStore or in email, text and other electronic messages between you and the Miele® WebStore. This privacy policy does not apply to information collected by (i) us offline or through any other means, including any other website operated by Miele, any of its affiliates or any third party or (ii) any third party, including through any application or content.
II. Information Collection and Use
We collect personally identifiable information when you send us requests for information through the Miele® WebStore. We may also collect such information from our affiliates and third parties. We collect information about the services that you use and how you use them, like when you watch a video, visit a website that uses our advertising services or view and interact with our ads and content. This information includes duration and quantity of page visits, downloads, specific product searches and needs and/or such information that a service such as Google Analytics would capture. See www.google.com/analytics. Personal data that you convey to us via the Miele® WebStore is collected, stored, used and processed by or on behalf of Miele.
We also automatically receive and record information on our server logs from your browser.
We use your information for five general purposes:
- To fulfill your requests for certain information and services;
- To provide our services to you;
- To contact you about our goods, services and related goods and/or services;
- To ensure the security of the Miele® WebStore; and
- To share your information with our affiliates' employees to help serve you better.
Miele may use information provided by you and recorded from your browser's cookies (see Section V, cookies) to contact you in the event that you abandon a "cart" during the checkout process at the Miele® WebStore. We may also use information provided by you in other ways which we typically describe to you when you provide such information or for any other purpose, if required by applicable law, upon further notice to you and/or with your consent.
III. Information Sharing and Disclosure
We may disclose aggregated information (that is, information which does not contain personally identifiable data of any individual user) about our users without restriction.
We will send personally identifiable information about you to others only when:
- We have your consent to share the information;
- We need to share the information to provide a service you have requested (including fulfilling orders and/or providing customer service related to an order);
- We need to send the information to companies or people who work on behalf of Miele or any of its affiliates to provide a service to you (including fulfilling orders and/or providing customer service related to an order);
- We respond to subpoenas, court orders or other legal requirements;
- We find that your actions on the Miele® WebStore violate any applicable terms of use or usage guidelines;
- To protect the rights, property, or safety of Miele, our customers or others; and/or
- We need to share the information to ensure the security and accuracy of the Miele® WebStore; and/or
- An affiliate or third party wishes to have access to your information to provide you with goods or services which may be of interest to you.
IV. Google Analytics
The Miele® WebStore uses Google Analytics, a web analysis service provided by Alphabet, Inc. ("Google"). Google Analytics uses so-called cookies, which are text files placed on your computer, to help the website analyze how users navigate the website. See Information Sharing and Disclosure. The information generated by the cookie about your use of the Miele® WebStore will be transmitted to and stored by Google on its servers. More information about the technology used by Google is available at www.google.com/analytics.
V. Cookies
Cookies are small text files that a web site can send to a user's browser for storage on the hard drive. Cookies can make use of the web easier by saving status and preferences about a web site. Generally, websites use cookies to:
- Remind site owners who users are and to access user information in order to deliver a more personalized service, and
- Estimate audience size.
Each browser accessing such a site is given a unique cookie. Information collected by those cookies is sometimes called "click stream" or "click trail" and may also describe pages seen by the user and track user patterns, preferences and length of stay on a particular page.
VI. IP Addresses
When a web browser requests a web page or e-mail from another computer on the Internet, it automatically gives that computer the address where it should send the information. This is called an Internet Protocol Address ("IP Address"). We collect IP Addresses through the Miele® WebStore. These IP Addresses may be used for various purposes, including, but not limited to:
- Diagnose service or technology problems that are associated with the IP Addresses;
- Estimate the number of users visiting the Miele® WebStore;
- Send the most appropriate marketing, advertising or services information; and/or
- Assist companies or persons who provide information in our service to track visits to their pages.
VII. Links To Other Sites
We may provide links to external sites (provided by third parties) as a convenience to you. When you click on any such link, you shall leave the Miele® WebStore. We have not necessarily reviewed or approved the information on those other sites and shall not be responsible or liable for the accuracy or completeness of the content of those or any other sites or any products or services that may be offered through those or any other sites. Should you rely upon that content, or otherwise use it in any way, you do so at your own risk. The inclusion of any such link does not imply Miele's or any affiliate's endorsement of the owner or operator of the external site, the external site itself, or the products or services that the external site describes, promotes or sells. Neither Miele nor any of its affiliates are responsible for the privacy practices or the content of external sites. Our privacy policy does not apply to any external site. Miele and its affiliates shall not be responsible for any losses, damages or other liabilities incurred as a result of your use of any linked sites. For further details, click here.
VIII. Security and Integrity of Information / Warranties
The security of your personally identifiable information is important to us, and we treat our data as assets that must be protected against loss and unauthorized access. We employ reasonable and customary information-security techniques, but no security system is capable of meeting all anticipated or unanticipated security needs.
You understand that we cannot and do not warrant that files available for downloading from the internet or the Miele® WebStore will be free of viruses or other destructive code or the like. You are responsible for implementing sufficient procedures and checkpoints to satisfy your particular requirements for anti-virus protection and accuracy of data input and output, and for maintaining a means external to the Miele® WebStore for any reconstruction of any lost data. WE WILL NOT BE LIABLE FOR ANY LOSS OR DAMAGE CAUSED BY VIRUSES OR OTHER TECHNOLOGICALLY HARMFUL MATERIAL THAT MAY INFECT YOUR COMPUTER EQUIPMENT, COMPUTER PROGRAMS, DATA OR OTHER PROPRIETARY MATERIAL DUE TO YOUR USE OF THE MIELE® WEBSTORE OR ANY SERVICES OR DATA OBTAINED THROUGH THE MIELE® WEBSTORE OR TO YOUR DOWNLOADING OF ANY MATERIAL POSTED ON IT, OR ON ANY WEBSITE LINKED TO IT.
YOUR USE OF THE MIELE® WEBSTORE, ITS CONTENT AND ANY SERVICES OR DATA OBTAINED THROUGH THE MIELE® WEBSTORE IS AT YOUR OWN RISK. THE MIELE® WEBSTORE, ITS CONTENT AND ANY SERVICES OR DATA OBTAINED THROUGH THE MIELE® WEBSTORE ARE PROVIDED ON AN "AS IS" AND "AS AVAILABLE" BASIS, WITHOUT ANY WARRANTIES OF ANY KIND, EITHER EXPRESS OR IMPLIED. NEITHER MIELE NOR ANY AFFILIATE OF MIELE NOR ANY PERSON ASSOCIATED WITH MIELE OR ANY AFFILIATE MAKES ANY WARRANTY OR REPRESENTATION WITH RESPECT TO THE COMPLETENESS, SECURITY, RELIABILITY, QUALITY, ACCURACY OR AVAILABILITY OF THE MIELE® WEBSTORE. WITHOUT LIMITING THE FOREGOING, NEITHER MIELE NOR ANYONE ASSOCIATED WITH MIELE OR ANY AFFILIATE REPRESENTS OR WARRANTS THAT THE MIELE® WEBSTORE, ITS CONTENT OR ANY SERVICES OR DATA OBTAINED THROUGH THE MIELE® WEBSTORE WILL BE ACCURATE, RELIABLE, ERROR-FREE OR UNINTERRUPTED, THAT DEFECTS WILL BE CORRECTED, THAT OUR SITETHE MIELE® WEBSTORE OR THE SERVER THAT MAKES IT AVAILABLE ARE FREE OF VIRUSES OR OTHER HARMFUL COMPONENTS OR THAT THE MIELE® WEBSTORE OR ANY SERVICES OR ITEMS OBTAINED THROUGH THE MIELE® WEBSTORE WILL OTHERWISE MEET YOUR NEEDS OR EXPECTATIONS.
MIELE ON ITS OWN AND ON BEHALF OT ITS AFFILIATES HEREBY DISCLAIMS ALL WARRANTIES OF ANY KIND, WHETHER EXPRESS OR IMPLIED, STATUTORY OR OTHERWISE, INCLUDING BUT NOT LIMITED TO ANY WARRANTIES OF MERCHANTABILITY, NON-INFRINGEMENT AND FITNESS FOR PARTICULAR PURPOSE.
THE FOREGOING DOES NOT AFFECT ANY WARRANTIES WHICH MAY NOT BE EXCLUDED OR LIMITED UNDER APPLICABLE LAW. YOUR USE OF THE MIELE® WEBSTORE IS AT YOUR OWN RISK. MIELE DOES NOT REPRESENT OR WARRANT THAT ITS SECURITY SYSTEMS WILL BE FOOLPROOF OR ABLE TO FULFILL ANY ESSENTIAL PURPOSE, OR THAT YOUR PERSONALLY IDENTIFIABLE INFORMATION WILL BE PROTECTED AGAINST LOSS, MISUSE OR ALTERATION BY THIRD PARTIES.
IX. Limitation of Liability
IN NO EVENT SHALL MIELE, ITS AFFILIATES OR THEIR LICENSORS, SERVICE PROVIDERS, AND ITS AND THEIR RESPECTIVE OFFICERS, DIRECTORS, EMPLOYEES, CONTRACTORS, AGENTS, OFFICERS OR DIRECTORS, LICENSORS, SUPPLIERS, SUCCESSORS AND ASSIGNS BE LIABLE FOR DAMAGES OF ANY KIND, UNDER ANY LEGAL THEORY, ARISING OUT OF OR IN CONNECTION WITH YOUR USE, OR INABILITY TO USE, THE MIELE® WEBSTORE, ANY WEBSITES LINKED TO IT, ANY CONTENT ON THE MIELE® WEBSTORE OR SUCH OTHER WEBSITES OR ANY SERVICES OR ITEMS OBTAINED THROUGH THE MIELE® WEBSTORE OR SUCH OTHER WEBSITES, INCLUDING ANY DIRECT, INDIRECT, SPECIAL, INCIDENTAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, INCLUDING BUT NOT LIMITED TO, PERSONAL INJURY, PAIN AND SUFFERING, EMOTIONAL DISTRESS, LOSS OF REVENUE, LOSS OF PROFITS, LOSS OF BUSINESS OR ANTICIPATED SAVINGS, LOSS OF USE, LOSS OF GOODWILL, LOSS OF DATA, AND WHETHER CAUSED BY TORT (INCLUDING NEGLIGENCE), BREACH OF CONTRACT OR OTHERWISE, EVEN IF FORESEEABLE.
THE FOREGOING DOES NOT AFFECT ANY LIABILITY WHICH MAY NOT BE EXCLUDED OR LIMITED UNDER APPLICABLE LAW.
ANY MATERIAL ON THE MIELE® WEBSTORE IS SUBJECT TO CHANGE AT ANY TIME WITHOUT NOTICE.
FURTHERMORE, MIELE SHALL HAVE NO LIABILITY OR RESPONSIBILITY WHATSOEVER FOR ANY LOSSES SUFFERED CAUSED BY VIRUSES OR OTHER DESTRUCTIVE CODES OR THE LIKE THAT MAY INFECT YOUR COMPUTER EQUIPMENT OR OTHER PROPERTY AS A RESULT OF YOUR USE OF, ACCESS TO, OR THE DOWNLOADING OF ANY MATERIAL FROM THE MIELE® WEBSTORE. DOWNLOADING MATERIAL FROM THE MIELE® WEBSTORE IS DONE AT YOUR OWN RISK. THE FOREGOING DOES NOT AFFECT ANY LIABILITY, IF ANY, WHICH MAY NOT BE EXCLUDED OR LIMITED UNDER APPLICABLE LAW.
X. Retention Of Information
We retain your personally identifiable information, as necessary, for business purposes and as required by law and government regulation. We reserve the right, however, to dispose of records and delete information at any time without prior notice.
XI. Your Privacy Choices
In order to subscribe to Miele's newsletters and to receive, in the future, informational and promotional emails, you must agree to this Privacy Policy and the Terms of Use by clicking "join now" in the pop-up upon loading the webpage for the Miele® Webstore. Opting-in to receive such emails may require you to supply to Miele personally identifiable information. If you decline to "opt-in," you will not be eligible to receive such future informational and promotional emails. If you have already opted-in using the pop-up and would like to opt out, you may do so at any time by clicking here.
The above link leads to pages where you must input your email address into a form. Upon clicking the submit button, the form will either remove your email address and confirm your removal, or it will indicate your address was not found in our database.
You can contact us at any time in order to:
- Delete your personally identifiable information from our systems, or
- Update your personally identifiable information previously provided to us.
To do so, contact the webmaster via email: webmaster <AT> miele <DOT> com. We will try to return your inquiries as soon as commercially feasible, but in no event shall Miele or its affiliates be liable for failure to respond within a specific time frame, or at all.
XII. Your California Privacy Rights
California Civil Code Section § 1798.83 permits users of the Miele® WebStore that are California residents to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please contact us or write us at: Miele, Inc., Compliance Dept., 9 Independence Way, Princeton, NJ 08540.
XIII. Questions Or Suggestions
All feedback, questions, comments, requests for technical support and communications relating to this Privacy Policy should be directed to the webmaster: webmaster <AT> miele <DOT> com. We will try to return your inquiries as soon as commercially feasible, but in no event shall Miele or its affiliates be liable for failure to respond within a specific time frame, or at all.
XIV. Imprint.
This website is operated by Miele, Inc., 9 Independence Way, Princeton, NJ 08540; tel. (800) 843-7231 and/or (609) 419-9898 | Contact
Last updated: October 30, 2017.
Cookies
Cookie Policy
Last updated: 02.08.2023 Miele Inc. (“Miele”) uses so-called cookies on this website. In this policy we explain in detail what types of cookies Miele uses, what data is processed by them, cookie lifespan and your rights in relation to cookies. Your current setting with regard to cookies requiring consent:
1. General Explanation
Cookies are small text files that are stored on your computer or end device when you use our websites. When you visit the Miele website, a cookie may be stored on your system. This contains an individual string of characters that can be used to identify your browser the next time you visit the website. There are two basic types of cookies:
• Temporary cookies: These cookies, also called session cookies, are temporarily stored on your computer or terminal device during your visit to our website and then deleted.
• Persistent cookies: These cookies remain on your computer for a longer period of time.
In general, Miele uses various Internet technologies (e.g. cookies, Java-Script) to make it easier for you to use the Miele Internet applications and to optimise them. This means that they are used to:
- • Identify you when you log in to our web shop and to ensure that valid security standards, optimized for you, are observed.
- • Help us remember products that you have added to your shopping cart or notepad.
- • Show you the quantity of products you have added to your shopping cart or notepad on the website.
- • Remind us of your chosen language during the session, so that you can navigate our pages more easily.
- • Analyse data, such as the evaluation of the number of visitors to our website or the most frequently visited websites. We use the analysis results for the purpose of optimizing our website.
- • We also use so-called marketing cookies from third parties for the purpose of retargeting/remarketing and the placement of personalised online advertisements.
- • To provide you with personalised advertising and offers tailored to your interests and needs.
Please note that Miele needs you to express your preferences regarding the use of cookies, on its own interface, but by changing the cookie settings of your Internet browser, you can also deactivate or restrict the transmission of cookies. You can delete already stored cookies at any time. Further browser specific information on how to delete cookies can be found here:
- • Microsoft Edge: https://support.microsoft.com/en-us/microsoft-edge/delete-cookies-in-microsoft-edge-63947406-40ac-c3b8-57b9-2a946a29ae09
- • For Mozilla Firefox: https://support.mozilla.org/en-US/kb/clear-cookies-and-site-data-firefox
- • For Google Chrome: https://support.google.com/chrome/answer/95647?hl=en
- • For Safari: https://help.apple.com/safari/mac/8.0/#/sfri11471
Please note, however, that if you deactivate cookies, you may no longer be able to use all the functions of the website. In the menu of most browsers you will find setting options for the use of cookies. Typically, a browser has the following setting options:
- • View cookies,
- • Allow cookies,
- • Disable all or certain cookies,
- • Disable all cookies when closing the browser,
- • Blocking cookies,
- • Notify when a cookie is to be set,
- • Objection to tracking web analysis (opt-out).
When you visit our website, a banner informs you about the use of cookies and asks for your consent to cookies requiring consent. You can withdraw your consent and exercise your “do not sell my personal data” right under applicable privacy laws at any time with effect for the future, which we explain in detail in this cookie policy.
2. Google Tag Manager
On our website, we use the tag management service named Google Tag Manager provided by Google Ireland Ltd., Gordon House, Barrow Street, Dublin (“Google”). Google Tag Manager allows websites to quickly and easily update measurement codes and related code fragments collectively known as tags on their websites or mobile apps. Once the small segment of Tag Manager code has been added to a project, the website can safely and easily deploy analytics and measurement tag configurations from a web-based user interface.
The Google Tag Manager helps us to implement and manage cookies and tracking tags. The Google Tag Manager does not use any of its own cookies, but the Google Tag Manager triggers other cookies and tracking tags if and insofar you have explicitly agreed to the use of such cookies and tracking tags. You will find detailed information to each of such cookies and tracking tags in our cookie notice. In the context of the use of the Google Tag Manager, we and Google process your ip-address and an unique identifier.
3. Technically necessary cookies (essential cookies)
Essential cookies are required for navigation of the websites and for the use of their functions, such as access to the registration part of the website or the use of our chat tool. Without these cookies certain functions of the website are not possible.
The data collected by technically necessary cookies is not used to create user profiles.
Essential cookies cannot be deactivated. The essential cookies we use are generally so-called session cookies, which are generally automatically deleted after the browser session has ended.
Some essential cookies are provided and/or accessed by third parties. Details of the third parties and their tools that we use essential cookies for are explained below.
3.1 SAP Customer Data Cloud (formerly Gigya)
On our website we use various cookies for essential purposes that are provided and/or used by SAP Deutschland SE & Co. KG, Hasso-Plattner-Ring 7, 69190 Walldorf, Germany (“SAP”). We use a series of necessary cookies, which are provided and / or used by SAP and which are necessary for the proper functioning of the website. SAP provides a platform for managing customer identity management, including customer profiles, preferences, opt-ins, and consent settings. Further information about the SAP Customer Data Cloud can be found here.
3.2 Neocom.ai – Buyers Guide
On our website, we use the Guided-Selling-service, a so-called Buyers Guide, provided by our service provider, Neo Commerce GmbH, Max-Bill-Str. 8, 80807 Munich, Germany („Neocom“). In order to provide you with our Guided-Selling-service, we must use a technology named “Session storage” in order to group multiple uses of the Guided-Selling-service in one browser session. Without such technology, the Guided-Selling-service is not useable. This technology will only be used if you actively request to use the Guided-Selling-service. Please find more detailed information about Neocom and data processing activities related to the use of the Guided-Selling-service in our privacy notice.
3.3 AccessiBe
On our website, we use a web accessibility tool provided by accessibe Ltd. 6 Hacylazon St5252270 Ramat Gan, Israel. In order to provide you with the web accessibility tool, we must use a technology named “local storage”, in particular, in order to restore the profil and specific configuration of a user. The local storage technology will only be used if you activate the web accessibility tool on our website. Please find more detailed information to accessibe Ltd. and data processing activities related to the use of the web accessibility tool on the accessibe website.
3.4 Further Details
Further details about the essential cookies that we use can be found in the following table:
Name |
Third Party/Cookie Host |
Purpose (Further details are explained above) |
Retention Period |
shop_domestic_us |
Site domain (mieleusa.com) |
The cookie is used to display the name of a logged in user and |
Session |
cookieUse |
The cookie is used for cookie consent management. |
6 months |
|
LoginToken |
The cookie is used to remember login status. |
7 days |
|
newsletterEmail (Local Storage) |
The cookie is used to store Newsletter subscription consent. |
Persistent |
|
gig_bootstrap_<apiKey> |
Internal cookie for the Web SDK and is used for log in. |
12 months |
|
mielestorefrontRememberMe |
Based on this cookie the user is automatically logged in (based on the credentials set in Backoffice). |
6 months |
|
JSESSIONID |
The cookie is used to maintain an anonymous user session by the server. |
Session |
|
ROUTE |
The cookie is used to preserve the customer on the same node (traffic management). |
Session |
|
acceleratorSecureGUID |
This cookie brings the information the customer is logged in. |
Session |
|
miele-us-cart |
The cookie is storing a unique ID to remember what was added to the cart. |
1000 hours |
|
recentSearches |
The cookie helps to remember the recent search on the Miele domain. |
100 days |
|
gig_canary |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Indicates whether the client is using the canary version of the WebSDK. |
1 year (only active ~3 days) |
|
gig_canary_ver |
General: SAP Customer Data Cloud strictly necessary cookies Specific: The version name of the WebSDK's canary version. |
1 year (only active ~3 days) |
|
miele_globals (Session Storage) |
General: SAP Customer Data Cloud strictly necessary cookies |
Persistent |
|
mnfly/c/<____.htm> (Session Storage) |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Used to render the header. |
Persistent |
|
compare-product-data |
Miele (miele.com) |
This cookie stores the selected products and their categories to prepare the compare page. |
30 days |
mdl-notification-banner |
This cookie detects if a notification banner got previously closed. |
180 days |
|
Gmid |
SAP (gigya.com) |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Used to identify the logged in user |
12 months |
Gig_hasGmid |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Internal Cookie for the Web SDK and is used for log in. |
12 months |
|
ds-session-id |
General: SAP Customer Data Cloud strictly necessary cookies Specific: A unique number that a Web site's server assigns a specific user for the duration of that user's visit. |
Session |
|
sb_expiration (Session Storage) |
General: SAP Customer Data Cloud strictly necessary cookies Specific: service booking support |
Persistent |
|
productInfo (Session Storage) |
General: SAP Customer Data Cloud strictly necessary cookies Specific: service booking support |
Persistent |
|
isPreSelectedAnAppliance (Session Storage) |
General: SAP Customer Data Cloud strictly necessary cookies Specific: service booking support |
Persistent |
|
sb_initial_date_to (Session Storage) |
General: SAP Customer Data Cloud strictly necessary cookies Specific: service booking support |
Persistent |
|
sb_initial_date_from (Session Storage) |
General: SAP Customer Data Cloud strictly necessary cookies Specific: service booking support |
Persistent |
|
apiDomain_<apiKey> |
General: SAP Customer Data Cloud strictly necessary cookies Specific: The shared domain API calls for all sites in a group should be sent to. |
12 months |
|
_gig_comments_nickname |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Comments guest nickname. |
12 months |
|
_gig_comments_email |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Comments guest email. |
12 months |
|
_gig_comments_cb_<provider> |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Remembers if a provider checkbox was checked by the user. |
12 months |
|
_gig_comments_selected_<provider> |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Remembers if a provider checkbox was checked by the user. |
12 months |
|
_gig_comments_selected_providers |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Last selected share providers. |
12 months |
|
_gig_comments_locked |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Remembers if a guest user has posted at least one comment. |
12 months |
|
_gig_comments_sort |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Last selected user sort. |
12 months |
|
_gig_comments_is_guest |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Indicates that the user is commenting as guest user. |
12 months |
|
gig-comments (Local Storage) |
General: SAP Customer Data Cloud strictly necessary cookies Specific: IDs of comments flagged by the user. |
Persistent |
|
gig_debug |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Used to trigger the debug UI. |
2 seconds |
|
_gig_dbgConsole_log |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Used to trigger logging for debugging. |
3 seconds |
|
_gig_email |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Last used email address in share (when sending email). |
12 months |
|
_gig_gmidt (Local Storage) |
General: SAP Customer Data Cloud strictly necessary cookies Specific: User cookie. |
30 minutes |
|
_gig_llu |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Last login provider username for Login "Welcome back" screen. |
12 months |
|
_gig_llp |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Last login provider name for Login "Welcome back" screen. |
12 months |
|
_gig_lt / glt_<APIKey> |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Login Token for authentication. |
3600 seconds |
|
gig_last_ver_<APIKey> |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Last time of verification of the session when the site is using |
12 months |
|
gig_loginToken_<APIKey> |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Gigya's Single Sign On (SSO) group login token. |
12 months |
|
gig_loginToken_<APIKey>_exp |
General: SAP Customer Data Cloud strictly necessary cookies Specific: SSO expiration. |
12 months |
|
gig_loginToken_<API_KEY>_revoked_tokens |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Revoked login tokens in an SSO group. In SSO scenarios, indicates |
12 months |
|
gig_loginToken_<APIKey>_session |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Indicates if the group login token session is still activated. |
Session |
|
gig_loginToken_<APIKey>_visited |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Used to keep track of visited sites within the same SSO group. |
12 months |
|
_gig_shareUI_cb_<provider name> |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Remembers if a provider checkbox was checked by the user. |
12 months |
|
_gig_shareUI_lastUID |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Last logged in UID. |
12 months |
|
_gigRefUid_<APIKey> |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Last referrer User ID. |
12 Months |
|
_gig_ssoToken_<apikey> (Local Storage) |
General: SAP Customer Data Cloud strictly necessary cookies Specific: SSO Token by API. |
Persistent |
|
_gig_ssoToken (Local Storage) |
General: SAP Customer Data Cloud strictly necessary cookies Specific: SSO Token. |
Persistent |
|
gig_toggles |
General: SAP Customer Data Cloud strictly necessary cookies Specific: This value is sent to Gigya in order to identify toggles that the |
Session |
|
gig3pc |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Remembers if 3rd party cookies are blocked to avoid checking every time. |
48 hours |
|
gig3pctest (when using bypassCookiePolicy in the globalConf) |
General: SAP Customer Data Cloud strictly necessary cookies Specific: A temp cookie used to check if 3rd party cookies are blocked. |
1 second |
|
gigyaSettings (Local Storage) |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Saves user Share settings locally. |
Persistent |
|
glnk |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Ticket for 2nd phase of login. |
1 day |
|
gmSettings (Local Storage) |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Locally stored Loyalty settings. |
Persistent |
|
gst |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Server ticket for 2nd phase of login. |
30 minutes |
|
GSLM_<siteID> |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Session magic cookie. |
Session |
|
hasGmid |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Internal cookie for the Web SDK |
13 months |
|
reactionState-down_<barId> (Local Storage) |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Per Reaction and barID - The Last reactions that were made by the user. |
Persistent |
|
SAML_<SiteId>_<ExternalIdp.Name> |
General: SAP Customer Data Cloud strictly necessary cookies Specific: This cookie is saved by SAML SP to manage the SAML |
12 months |
|
gltexp_<apikey> |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Login Token Expiration. |
Session |
|
_gig_<id>_cb |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Callback for listener. |
12 months |
|
__gigAPIAdapterSettings_<apikey>_<build> (Local Storage) |
General: SAP Customer Data Cloud strictly necessary cookies Specific: WebSDk settings. |
Persistent |
|
Gmid (Local Storage) |
General: SAP Customer Data Cloud strictly necessary cookies Specific: User cookie. |
Persistent |
|
ucid |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Unique computer identifier used for generating reports, and used |
13 months |
|
Ucid (Local storage) |
General: SAP Customer Data Cloud strictly necessary cookies Specific: Unique computer identifier for unique user reporting purposes. |
Persistent |
|
SESSION_ID |
Neocom |
General: Neocom.ai – Buyers Guide Specific: Neocom stores an anonymous session identifier in the session |
Session |
acsbReset (local storage) |
AccessiBe |
Populates the information from the local storage and returns them |
Persistent |
acsbState (local storage) |
Storing information
|
1 week or if settings are reset in the accessibility interface |
4. Analytics cookies
In addition, we use cookies on our website which enable an analysis of your usage behaviour (so-called analysis cookies). With these cookies we collect and store the following data:
- Frequency of page visits
- Search Keywords
- Use of website functions
Your data collected by means of the cookies is pseudonymised, so that it is no longer possible to assign the data to the respective user without additional data.
This processing enables us to improve the quality of our website and its content. The legal basis for this processing of data is consent.
You can revoke your consent at any time and exercise your “do not sell my personal data” right under applicable privacy laws with effect for the future, by managing your settings at the very top of this Policy.
Some analytics cookies are provided and/or accessed by third parties. Details of the third parties and their tools that we use analytics cookies for are explained below.
The analysis cookies we use include:
4.1 Google
On our website we use various cookies for analysis purposes that are provided and/or used by Google Ireland Limited ("Google"), a company incorporated and regulated under Irish law (registration number: 368047) with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). Further information about these Google Services can be found below and at https://www.google.com/privacy/ads/. The details table below contains cookie names with variable identifiers, where <wpid> is web property ID or the measurement ID for Google Analytics 4, consisting of 10 characters (numbers and letters), [_<customname>] and <property-id> are property IDs in Google Analytics 3 (Universal Analytics), consisting of digits in the following pattern: UA-XXXXXXXX-X.
4.1.1 Google Analytics
Our website uses Google Analytics to design and improve the website in line with demand. Google Analytics uses so-called cookies, which are stored on your end device and which enable an analysis of your use of the website. The information generated by the cookie is usually transferred to a Google server in the USA and stored there.
On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on the website activities and to provide further services to the website operator in connection with the use of the website and the Internet.
If you are a Google account holder and have consented to the personalization of advertising ("Ads Personalization") then Google's services also include reports on the effectiveness of our advertising measures (including cross-device reports), demographics and the interests of our users, as well as functions for cross-device delivery of online advertising.
You can object to the collection or evaluation of your data by Google Analytics by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout.
The data sent by us and linked to cookies, user IDs or advertising IDs are automatically deleted after 14 months.
4.1.2 Google Optimize
Google Optimize is an A/B testing tool provided by Google. Optimize enables us to experiment with different ways of delivering your content. For this purpose, Optimize utilizes cookies to target content variants to a user and a content experiment cookie to determine a user’s participation in an experiment. Furthermore, Optimize can map user activities to specific Google Ads in order to evaluate marketing campaigns.
For more information about Google Optimize, please visit https://support.google.com/optimize/answer/6292487?hl=en
4.2 Akamai mPulse
Akamai mPulse enables real-time performance monitoring and analysis of our website and content by measuring performance characteristics of page loads and interactions. This will help us to improve our website and services for our users. For more information about Akamai mPulse, please visit
https://www.akamai.com/us/en/products/performance/mpulse-real-user-monitoring.jsp
4.3 Dynatrace
We use the Real User Monitoring services provided by Dynatrace LLC, 1601 Trapelo Road, Suite 116, Waltham, MA 02451, USA (“Dynatrace”). Dynatrace Real User Monitoring enables real-time performance monitoring and analysis of our website and performed user action. Dynatrace captures your IP-address, geographic region and URLs. These data will help us to understand how performed user action impact the performance of our website and to improve our website and services for our users. All personal data which may be captured by Dynatrace will be automatically masked for data protection purposes. For more information about Dynatrace, please visit https://www.dynatrace.com/support/help/how-to-use-dynatrace/real-user-monitoring/
4.5 Further Details
You can deactivate analysis cookies. Further details about all of the individual analytics cookies we use can be found in the following table:
Name |
Third Party/Cookie Host |
Purpose |
Retention Period |
GA_OPT_OUT |
|
Used by: Google Analytics
Cookie set to remember that the user opted out from the use of Google Analytics. |
10 Nov 2030 (all cookies) |
NID |
Used by: Google Ads
The cookie contains a unique ID Google uses to remember user preferences and other information, such as preferred language, how many search results the user wishes to have shown per page and whether or not the user wishes to have Google’s SafeSearch filter turned on. |
6 months |
|
AID |
Used by: Campaign Manager, Display & Video 360, Google Ads, Search Ads 360
This cookie links user’s activities on other devices the user has previously logged into using their Google account. Based on this, the ads the user sees on their devices are coordinated and conversion events are measured. |
13 months EEA UK / 540 days elsewhere |
|
TAID |
Used by: Campaign Manager, Display & Video 360, Google Ads, Search Ads 360
The cookie us used for cross device association of the user’s actions. |
14 days |
|
_ga |
Google, however set from Miele domain |
Used by: Google Analytics
Purpose of the cookie is to store and count pageviews, as well as to distinguish users. |
2 years |
_gac_<wpid> |
Used by: Google Analytics
This cookie contains campaign related information for the user. |
90 days |
|
_gat[_<customname>] |
Used by: Google Analytics
Purpose of the cookie is to throttle the request rate |
1 minute |
|
_gid |
Used by: Google Analytics
Purpose of the cookie is to store and count pageviews, as well as to distinguish users. |
24 hours |
|
__utma |
Used by: Google Analytics
The cookie is used to distinguish users and sessions. This cookie keeps track of the number of times a visitor has been to the site pertaining to the cookie, when their first visit was, and when their last visit occurred. Google Analytics uses the information from this cookie to calculate things like Days and Visits to purchase. |
2 years |
|
__utmb |
Used by: Google Analytics
The cookie is used to determine new sessions/visits. |
30 minutes |
|
__utmc |
Used by: Google Analytics
This cookie operates in conjunction with the __utmb cookie to determine whether the user is in a new session/visit. |
Session |
|
__utmt |
Used by: Google Analytics
The cookie is set to throttle request rate. |
10 minutes |
|
__utmz |
Used by: Google Analytics
The cookie stores the traffic source or campaign that explains how the user reached the site. |
6 months |
|
__utmv |
Used by: Google Analytics
The cookie is used to store visitor-level custom variable data. |
2 years |
|
AMP_TOKEN |
Used by: Google Analytics
The cookie contains a token that can be used to retrieve a Client ID from AMP Client ID service. Other possible values indicate opt-out, inflight request or an error retrieving a Client ID from AMP Client ID service. |
30 seconds to 1 year |
|
_gaexp |
Used by: Google Analytics, Google Optimize
The cookie is used to determine a user's inclusion in an experiment and the expiry of experiments a user has been included in. |
Maximum of 93 days |
|
_gaexp_rc |
Used by: Google Analytics, Google Optimize
This cookie is set to identify a user in a particular experiment. |
10 seconds |
|
_opt_awcid |
Used by: Google Analytics, Google Optimize
The cookie is used for campaigns mapped to Google Ads Customer IDs. |
24 hours |
|
_opt_awmid |
Used by: Google Analytics, Google Optimize
The cookie is used for campaigns mapped to Google Ads Campaign IDs. |
24 hours |
|
_opt_awgid |
Used by: Google Analytics, Google Optimize
The cookie is used for campaigns mapped to Google Ads Ad Group IDs. |
24 hours |
|
_opt_awkid |
Used by: Google Analytics, Google Optimize
The cookie is used for campaigns mapped to Google Ads Criterion IDs |
24 hours |
|
_opt_utmc |
Used by: Google Analytics, Google Optimize
The cookie stores the last utm_campaign query parameter. |
24 hours |
|
_opt_expid |
Used by: Google Optimize
This cookie is created when running a redirect experiment. It stores the experiment ID, the variant ID and the referrer to the page that's being redirected. |
10 seconds |
|
_ga_<wpid> |
Used by: Google Analytics 360
The cookie is used to persist session state. |
2 years |
|
_dc_gtm_<property-id> |
Used by: Google Analytics
The cookie contains a token that can be used to retrieve a Client ID from AMP Client ID service. |
1 minute |
|
FPAU |
Used by: Campaign Manager, Display & Video 360, Google Ads, Search Ads 360
The cookie is used for analytics and advertising. |
90 days |
|
FPGCLDC |
Used by: Campaign Manager, Display & Video 360, Search Ads 360
The cookie is used to help advertisers determine how many times users who click on their ads end up taking an action on their site |
90 days |
|
_gcl_dc |
Used by: Campaign Manager, Display & Video 360, Search Ads 360
The cookie is set to store and track conversions. |
90 days |
|
_gcl_au |
Used by: Campaign Manager, Display & Video 360, Google Ads, Search Ads 360
The cookie is used for "Conversion Linker" functionality. |
90 days |
|
FPGCLGB |
Used by: Google Ads
The cookie is used for analytics and advertising. |
90 days |
|
_gcl_gb |
Used by: Google Ads
The cookie is assisting in "Conversion Linker" functionality - it takes information in ad clicks and stores it in a first-party cookie so that conversions can be attributed outside the landing page. |
90 days |
|
_gac_gb_<wpid> |
Used by: Google Ads
The cookie contains campaign related information. |
90 days |
|
_gcl_aw |
Used by: Google Ads
The cookie is assisting in "Conversion Linker" functionality - it takes information in ad clicks and stores it in a first-party cookie so that conversions can be attributed outside the landing page. |
90 days |
|
DSID |
Doubleclick, Google |
Used by: Campaign Manager, Google Ad Manager, Google Analytics, Display & Video 360, Search Ads 360
The cookie is set to store user preferences. |
2 weeks |
test_cookie |
Used by: Campaign Manager, Google Ad Manager, Google Analytics, Display & Video 360, Search Ads 360
This cookie is used by Google DoubleClick to check that cookies can be set. |
15 minutes |
|
IDE |
Used by: Campaign Manager, Display & Video 360, Google Ad Manager, Google Analytics, Search Ads 360
The cookie is used for serving targeted advertisements that are relevant to users across the web. |
13 months EEA UK / 24 months elsewhere |
|
RT |
Akamai |
Doesn't contain personal information but it contains various pieces of information about the visitor's session, such as number of visited pages, session start time, last visited url and etc. |
7 days |
BA |
Used by Bandwidth Boomerang plugin. Doesn't contain personal information. |
7 days |
|
BOOMR_CONSENT |
Contains information about visitor's choice for opt-out or opt-in. |
1 year |
|
dtCookie |
Dynatrace |
Tracks a visit across multiple requests. |
Session |
dtLatC |
Measures server latency for performance monitoring. |
Session |
|
dtPC |
Required to identify proper endpoints for beacon transmission; includes session ID for correlation. |
Session |
|
dtSa |
Intermediate store for page-spanning actions |
Session |
|
rxVisitor |
Visitor ID to correlate sessions |
Session |
|
rxvt |
Session timeout |
Session |
5. Marketing cookies
For the purpose of retargeting/remarketing and for the placement of online advertisements we use so-called marketing cookies from third parties.
Retargeting or remarketing refers to technologies that allow users who have previously visited a certain website to see suitable advertisements even after they have left the website. For this purpose, it is necessary to recognize Internet users beyond their own website, for which cookies from the corresponding service providers are used. In addition, the previous usage behaviour is taken into account. For example, if a user looks at certain products, these or similar products can later be displayed as advertisements on other websites. These are personalised advertisements that are adapted to the needs of individual users. For this personalised advertising, it is not necessary for the user to be identified beyond recognition. The data used for retargeting or remarketing is therefore not merged with other data.
Marketing cookies may also track user engagement with the ads ultimately shown. This is in order to avoid unwanted duplicate advertising and to track the amount of times ads result in some form of ad conversion (e.g. an ad being clicked on or an actual sale).
The legal basis for the processing of personal data through marketing cookies is consent, You can revoke your consent and exercise your “do not sell my personal information” right at any time with effect for the future, by managing your settings at the very top of this Policy.
We use such technologies for the placement of online advertisements. For the placement of the advertisements we use third party providers. Details of the third parties (and their tools) who provide and/or access marketing and targeted cookies are explained below.
5.1 Facebook / Meta
On our website we use marketing cookie(s) provided and/or used by Meta, Inc., 1 Hacker Way, Menlo Park, CA 94025, USA (“Facebook” or “Meta”).
Facebook cookies are used if you have a Facebook account, use the Facebook Products, including the Facebook website and apps, or visit other websites and apps that use the Facebook Products (including the Like button or other Facebook Technologies). The Facebook cookies allow us to track your activities on our website in order analyse the effectiveness of our conversion funnel and to regularly improve our website. Furthermore, the Facebook cookies allow us to use the “Custom Audiences” remarketing feature of Facebook. This allows users of the website to be shown interest-based advertisements ("Facebook Ads") as part of their visit to the social network Facebook or other websites that also use the process. Please find more information to Facebook Conversion Tracking, Facebook Custom Audiences and related data processing activities in our privacy notice.
In addition, the Facebook cookies enable Facebook to offer the Facebook Products to you and to understand the information they receive about you, including information about your use of other websites and apps, whether or not you are registered or logged in.
The Facebook cookies receives the following types of data: Http Headers, Pixel specific Data, Button Click Data, Optional Values and Form Field Names. Further information about Facebook's cookies can be found here.
5.2 Google
As already outlined above, on our website we use various cookies for analytics and/or marketing purposes that are provided and/or used by Google. Further information about Google's privacy practices can be found at https://www.google.com/privacy/ads/. The further details table contains cookie names with variable identifiers, where <wpid> is web property ID or the measurement ID for Google Analytics 4, consisting of 10 characters (numbers and letters), [_<customname>] and <property-id> are property IDs in Google Analytics 3 (Universal Analytics), consisting of digits in the following pattern: UA-XXXXXXXX-X.
5.2.1 Google Ads
Google Ads is an online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users. It can place ads both in the results of search engines like Google Search and on non-search websites, mobile apps, and videos.
Further information about Google Ads can be found here.
5.2.2 Google Remarketing function
Google's remarketing function allows us to serve ads to our users on other sites within the Google Ads network (called "Google ads" or ads on other sites) based on their interests. To this end, we analyse user interaction on our website in order to be able to display targeted advertising to users on other sites even after they have visited our website. For this purpose, Google stores a number in the browsers of users who visit certain Google services or websites in the Google display network. This number, known as a "cookie," is used to track the visits of these users. This number is used to uniquely identify a web browser on a particular computer, not to identify an individual, and no personal data is stored.
You can deactivate the use of cookies by Google by installing the plug-in provided under the following link: www.google.com/settings/ads/plugin.
5.2.3 Google Conversion Tracking
We also use Google's conversion tracking in this context. When you click on an ad placed by Google, a 30-day conversion tracking cookie is placed on your device. This cookie is not used for personal identification. The information collected using the conversion cookie is used to compile conversion statistics for Google Ads customers.
You can disable interest-based Google ads on Google in your browser by clicking the "Off" button at https://adssettings.google.de/authenticated or by opting out at http://www.aboutads.info/choices/.
5.2.4 Other Google Marketing Platform services (Campaign Manager 360, Display & Video 360, Search Ads 360)
Our website also uses other services of the Google Marketing Platform (formerly "Google Doubleclick"). Campaign Manager 360 allows us to run ad campaigns and measure their performance. Display & Video 360 helps us manage display and video campaigns. Search Ads 360 is utilized to manage search campaigns across various search engines. These services use cookies to deliver ads that are relevant to users, to improve campaign performance reports, or to prevent a user from receiving ads more than once.
Google uses a cookie ID to determine which ads are served in which browser and can thus prevent them from being shown more than once. Google may also use cookie IDs to track conversions, which is whether a user sees an ad and later visits the advertiser's website to make a purchase. These cookies contain no personal information.
Your browser automatically establishes a direct connection with the Google server. According to Google, the integration of these services provides Google with the information that you have viewed the corresponding part of our website or clicked on an advertisement from us. If you are registered with a Google service, Google can assign the visit to your user account. Even if you are not registered with Google or have not logged in, it is possible that the provider will find out your IP address and save it.
In addition, cookies enable us to understand whether you perform certain actions on our website after you have viewed or clicked on one of our ads on Google or on another platform (conversion tracking) ("floodlight"). Google uses this cookie to understand the content that you have interacted with on our sites so that we can later send you targeted advertising.
You can prevent tracking by changing your browser software settings (e.g., disabling third party cookies), disabling conversion tracking cookies by blocking cookies from the http://www.google.com/settings/ads/ domain in your browser settings, with respect to interest-based ads from providers that are part of the About Ads self-regulatory campaign, by clicking on the http://www.aboutads.info/choices link or by clicking on the www.googleadservices.com link. We would like to point out that in this case you may not be able to use all functions of the website to their full extent.
Further information about the Google Marketing Platform is available at https://marketingplatform.google.com/. You can also find further information at the Network Advertising Initiative (NAI) at http://www.networkadvertising.org/.
5.3 Microsoft Ads Remarketing and Conversion Tracking
On our website, we use various marketing cookies that are provided and/or used by Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, US ("Mircosoft"). Microsoft sets cookies on your device if you have reached our website via a Microsoft Bing ad. This enables Microsoft and us to recognize that someone has clicked on an ad and has been redirected to our website and to track your actions in order analyze the effectiveness of our conversion. We only learn the total number of users. Microsoft collects, processes and uses information via the cookies, from which usage profiles are created using pseudonyms. These usage profiles are used to analyze visitor behavior and to display advertisements.
For more information, visit Microsoft Privacy Statement – Microsoft privacy and choice.microsoft.com/en/opt-out.
5.4 Qualtrics
We use the services of Qualtrics LLC, 333 W. River Park Drive, Provo UT 84604, USA in order to conduct customer-, product-, and brandsurveys on our website. When you are taking a survey, we use Qualtrics cookies with ID values, mainly to help keep track of survey sessions or to maintain survey sessions. For more information about Qualtrics LLC please visit www.qualtrics.com.
5.5 Generator Media + Analytics
On our website we use various marketing cookies provided and/or used by Generator Media + Analytics, which is a company that aims to improve business performance through media campaigns. Further information about Generator Media + Analytic's processing of personal data can be found here.
5.6 OwnerIQ
OwnerIQ collect data about the products and services that people own, use or have shown interest in, and use that data to help advertisers and publishers (websites and mobile apps that provide products, services, content and media) provide relevant advertising and content to those people as they browse the internet or utilize an app on a mobile device. Further information about OwnerIQ's processing of personal data can be found here.
5.7 Bloomreach Engagement
We use the Bloomreach Engagement solution from the provider BloomReach, Inc., 82 Pioneer Way Mountain View, CA 94041, USA on our website for personalized advertisement. Through the use of cookies and other tracking technologies, we collect information about your user behaviour on the website. The cookies contain a specific ID and can thus be assigned to your user profile. We save the information collected via the cookies - insofar as we are entitled to do so on the basis of a separate consent - to your user profile (personal) in order to better tailor the content that we display to you via various channels (website, app, etc.) to your personal interests. In this context, we collect the following usage data:
- • Viewed products (incl. product category);
- • Products in the shopping cart;
- • Registration;
- • Login;
- • Newsletter subscription;
- • Checkout;
- • Respected product information (e.g. energy label);
- • Viewed product data sheet; and
- • Updating the wish list.
We only link this usage data to your (personal) user profile if you have separately consented to this. Otherwise, this data will not be linked to your (personal) user profile, but will only be processed without a corresponding link in order to display interest-related online advertising
It is possible that your data will be processed outside the European Union. In this case, we take all necessary measures within the meaning of Article 46(2) of the GDPR to protect your data, for example by concluding the EU standard contractual clauses for the transfer of data between the EU and non-EU countries. You can access the EU standard contractual clauses here Standard Contractual Clauses (SCC) | European Commission (europa.eu).
We store this information (extended personalisation) for this purpose for 2 years. The legal basis for this processing is your consent.
5.8 Further Details
You can deactivate marketing cookies by changing your settings at the top of this policy. Further details about all of the individual marketing cookies we use can be found in the following table:
Name |
Third Party/Cookie Host |
Purpose (further explanation above) |
Retention Period |
_fbp |
Meta / Facebook, however set from Miele domain |
General: Facebook Marketing Specific: cookie is used to identify browsers for the purposes of providing advertising and site analytics |
90 days |
_fbc |
Meta / Facebook, OwnerIQ, Generator Media + Analytics |
General: Facebook Marketing Specific: cookie is used to store the Facebook Click ID in order to match website access and clicks on Facebook Ads |
90 days |
fr |
General: Facebook Marketing Specific: cookie is used to deliver, measure and improve the relevancy of Facebook Ads |
7 days |
|
wd |
General: Facebook Marketing General: cookie is used to deliver an optimal experience for your device’s screen |
2 years |
|
datr |
General: Facebook Marketing General: cookie is used to identify the web browser being used to connect to Facebook independent of the logged in user |
700 days |
|
c_user |
General: Facebook Marketing Specific: cookie is used for authenticating the identity to Facebook |
90 days |
|
locale |
General: Facebook Marketing Specific: cookie is used for the "Share" button |
7 days |
|
presence |
General: Facebook Marketing Specific: cookie is used to enable website features and services, such as use of messenger chat windows |
Session |
|
sb |
General: Facebook Marketing Specific: cookie is used to identify the browser for login authentication purposes |
700 Days |
|
spin |
General: Facebook Marketing |
Session |
|
xs |
General: Facebook Marketing Specific: cookie is used for authenticating the identity to Facebook |
The lifetime of this cookie is dependent on the status of the ‘keep me logged in’ checkbox. If the ‘keep me logged in’ checkbox is set, the cookie expires after 90 days of inactivity. If the ‘keep me logged in’ checkbox is not set, the cookie is a session cookie. |
|
oo |
General: Facebook Marketing Specific: cookie is used by Facebook to remember that the user has opt out of seeing ads from Meta based on activity on third-party websites |
5 years |
|
dpr |
General: Facebook Marketing Specific: cookie is used for optimization of the screen display |
7 days |
|
dbln |
General: Facebook Marketing Specific: cookie is used to save browser details and Facebook account security information |
2 years |
|
act |
General: Facebook Marketing Specific: cookie is used This cookie is used to distinguish between two sessions for the same user, created at different times |
The lifetime of this cookie is dependent on the status of the ‘keep me logged in’ checkbox. If the ‘keep me logged in’ checkbox is set, the cookie expires after 90 days of inactivity. If the ‘keep me logged in’ checkbox is not set, the cookie is a session cookie. |
|
1P_JAR |
Google, OwnerIQ, Generator Media + Analytics |
Used by: Google Ads This cookie carries out information about how the user uses the website and any advertising that the user may have seen before visiting the said website. |
30 days |
Conversion |
Used by: Google Ads The cookie is used for advertising. |
90 days |
|
ANID |
Used by: Campaign Manager, Display & Video 360, Google Ads, Search Ads 360 This cookie links user’s activities on other devices they have previously logged into using their Google account. Based on this, the ads the user sees on their devices are coordinated and conversion events are measured. |
13 months EEA UK / 24 months elsewhere |
|
AID |
Used by: Campaign Manager, Display & Video 360, Google Ads, Search Ads 360 This cookie links user’s activities on other devices the user has previously logged into using their Google account. Based on this, the ads the user sees on their devices are coordinated and conversion events are measured. |
13 months EEA UK / 540 days elsewhere |
|
TAID |
Used by: Campaign Manager, Display & Video 360, Google Ads, Search Ads 360 The cookie us used for cross device association of the user’s actions. |
14 days |
|
NID |
Used by: Google Ads The cookie contains a unique ID Google uses to remember user preferences and other information, such as preferred language, how many search results the user wishes to have shown per page and whether or not the user wishes to have Google’s SafeSearch filter turned on. |
6 months |
|
FPAU |
Google, however set from Miele domain, OwnerIQ, Generator Media + Analytics |
Used by: Campaign Manager, Display & Video 360, Google Ads, Search Ads 360 The cookie is used for analytics and advertising. |
90 days |
FPGCLGB |
Used by: Google Ads The cookie is used for analytics and advertising. |
90 days |
|
_gcl_gb |
Used by: Google Ads The cookie is assisting in "Conversion Linker" functionality - it takes information in ad clicks and stores it in a first-party cookie so that conversions can be attributed outside the landing page. |
90 days |
|
_gac_gb_<wpid> |
Used by: Google Ads The cookie contains campaign related information. |
90 days |
|
_gcl_aw |
Used by: Google Ads The cookie is assisting in "Conversion Linker" functionality - it takes information in ad clicks and stores it in a first-party cookie so that conversions can be attributed outside the landing page. |
90 days |
|
FPGCLDC |
Used by: Campaign Manager, Display & Video 360, Search Ads 360 The cookie is used to help advertisers determine how many times users who click on their ads end up taking an action on their site |
90 days |
|
_gcl_dc |
Used by: Campaign Manager, Display & Video 360, Search Ads 360 to store and track conversions. |
90 days |
|
_gcl_au |
Used by: Campaign Manager, Display & Video 360, Google Ads, Search Ads 360 The cookie is used for "Conversion Linker" functionality. |
90 days |
|
__gpi |
Used by: Google Ad Manager The cookie collects information on user behaviour on multiple websites. This information is used in order to optimize the relevance of advertisement on the website. |
13 months |
|
__gpi_optout |
Used by: Google Ad Manager This cookie is used to deliver advertisements on the website. |
13 months |
|
__gads |
Used by: Display & Video 360, Google Ad Manager, Google Ads The cookie is used to register what ads have been displayed to the user. |
13 months |
|
_gac_<wpid> |
Used by: Google Analytics This cookie contains campaign related information for the user. |
90 days
|
|
pm_sess |
Doubleclick, Google, OwnerIQ, Generator Media + Analytics |
Used by: Campaign Manager, Display & Video 360, Google Ads, Search Ads 360 The cookie is set to prevent malicious sites acting without a user’s knowledge and as if they were that user. |
30 minutes |
pm_sess_NNN |
Used by: Campaign Manager, Display & Video 360, Google Ads, Search Ads 360 The cookie is set to prevent malicious sites acting without a user’s knowledge and as if they were that user. |
30 minutes |
|
aboutads_sessNNN |
Used by: Campaign Manager, Display & Video 360, Google Ads, Search Ads 360 The cookie allows users to interact with a service or site to access features that are fundamental to that service. Used to authenticate users, prevent fraud, and protect users as they interact with a service. |
30 minutes |
|
DSID |
Used by: Campaign Manager, Google Ad Manager, Google Analytics, Display & Video 360, Search Ads 360 The cookie is used to identify a signed-in user on non-Google sites and to remember whether the user has agreed to ad personalization. |
2 weeks |
|
test_cookie |
Used by: Campaign Manager, Google Ad Manager, Google Analytics, Display & Video 360, Search Ads 360 This cookie is used by Google DoubleClick to check that cookies can be set. |
15 minutes |
|
id |
Used by: Campaign Manager, Display & Video 360, Google Ad Manager, Search Ads 360 The cookie is used by Google for advertising, including serving and rendering ads, personalizing ads, limiting the number of times an ad is shown to a user, muting ads they have chosen to stop seeing, and measuring the effectiveness of ads. |
OPT_OUT: fixed expiration (year 2030/11/09), non-OPT_OUT: 13 months EEA UK / 24 months elsewhere |
|
FLC |
Used by: Campaign Manager, Display & Video 360, Search Ads 360 This cookie is used to link user’s activity across devices and to coordinate the ads the user sees across devices and measure conversion events. |
10 seconds |
|
RUL |
Used by: Display & Video 360, Google Ads The cookie is used to determine whether website advertisement has been properly displayed. |
12 months |
|
IDE |
Used by: Campaign Manager, Display & Video 360, Google Ad Manager, Google Analytics, Search Ads 360 The cookie is used for serving targeted advertisements that are relevant to users across the web. |
13 months EEA UK / 24 months elsewhere |
|
MUID, MSFPC, MC1 |
Microsoft, OwnerIQ, Generator Media + Analytics |
These cookies are used to identify browsers for the purposes of providing advertising and site analytics. |
13 months |
MUIDB |
390 days |
||
_uestsid |
This cookie is used to gather information on how visitors are using our website. |
30 minutes |
|
_uetvid |
This cookie is used to store and track visits across websites. |
13 months |
|
_uetmsclkid |
This is the Microsoft Click ID, which is used to improve the accuracy of conversion tracking. |
Session |
|
SRCHHPGUSR |
This cookie allows us to track the effectiveness of campaigns. |
2 years |
|
_RwBf |
This cookie is used is set for advertisement tracking purposes. |
1 year |
|
ipv6 |
This cookie tracks Bing web visits. |
Session |
|
BCP |
This cookie is used for advertisement tracking purposes. |
1 year |
|
SUID |
This cookie is an analytics service that connects data from the Bing advertising network with actions performed on the website. |
1 day |
|
SRCHD |
This cookie is an analytics service that connects data from the Bing advertising network with actions performed on the website. |
9 months |
|
SRCHUID |
The cookie contains a unique Bing-User-ID. |
9 months |
|
SRCHUSR |
This cookie is an analytics service that connects data from the Bing advertising network with actions performed on the website. |
2 years |
|
SRCHS |
This cookie is an analytics service that connects data from the Bing advertising network with actions performed on the website. |
Session |
|
_EDGE_S |
This cookie is used to retarget website visitors via Bing. |
Session |
|
_EDGE_V |
This cookie is set when a user requests Bing Maps services. |
390 days |
|
_SS |
This cookie indicates if the page viewed is the first in a session. |
Session |
|
_tarLang |
This cookie is used for saving and counting page views. |
1 year |
|
USRLOC |
This cookie is used to understand user interaction with the website. |
390 days |
|
ABDEF |
This cookie is used by the Bing advertising network for advertising tracking purposes. |
390 days |
|
_UR |
This cookie is used by the Bing advertising network for advertising tracking purposes. |
390 days |
|
_HPVN |
This cookie is used by the Bing advertising network for advertising tracking purposes. |
390 days |
|
ANIMIA |
This cookie is used by the Bing advertising network for advertising tracking purposes. |
22 days |
|
_TTSS_OUT |
This cookie is an analysis cookie from Bing. |
1 year |
|
_TTSS_IN |
This cookie is an analysis cookie from Bing. |
1 year |
|
dsc |
This cookie is used by the Bing advertising network for advertising tracking purposes. |
Session |
|
ANON |
This is a Microsoft MSN 1st party cookie to enable user-based content. |
2 months |
|
MS0 |
This cookie identifies a specific session. |
13 months |
|
MR |
This cookie is used by Microsoft to reset or refresh the MUID cookie. |
3 months |
|
MSCC |
This cookie contains user choices for most Microsoft properties. |
6 months |
|
MC0 |
This cookie detects whether cookies are enabled in the browser. |
13 months |
|
NAP |
This cookie contains an encrypted version of your country, postal code, age, gender, language and occupation, if known, based on your Microsoft account profile. The cookie is only set if a user has accepted cookies from Microsoft Bing, has created a Microsoft profile and has provided Microsoft with this information. |
13 months |
|
OIDI |
This cookie is used by the Bing advertising network for advertising tracking purposes. |
1 year |
|
MH |
This cookie appears on co-branded sites where Microsoft is partnering with an advertiser. This cookie identifies the advertiser, so the right ad is selected. |
13 months |
|
PPAuth, MSPAuth, MSNRPSAuth, KievRPSAuth, WLSSC, MSPProf |
These cookies help to authenticate a user when they sign in their Microsoft account. |
13 months |
|
x-ms-gateway-slice |
This cookie identifies a gateway for load balancing. |
13 months |
|
TOptOut |
This cookie records the decision not to receive interest-based advertising delivered by Microsoft. Where required, Microsoft places this cookie by default and removes it when a user consents to interest-based advertising. |
5 years |
|
CSRFCookie |
This cookie is used by the Bing advertising network for advertising tracking purposes. |
Session |
|
_uetsid_exp (local storage) |
This cookie is used to gather information on how visitors are using our website. |
Persistent |
|
_uetvid_exp (local storage) |
This cookie is used to store and track visits across websites. |
Persistent |
|
Survey ID |
Qualtrics LLC |
Cookie is used to identify the survey user and to store the survey history of the user to keep track of survey session or to maintain survey session. |
6 Months |
Hash of the sessionID and query parameters that maps to a sessionID |
Cookie is used to record the hash of the session ID and url of the user's response so that if save and continue is on the survey user will be able to come back to their response to continue |
Up to 1 year or when the session is complete |
|
QST |
Cookie is used to record the survey taken and prevent the survey user from taking the survey again. |
6 Months |
|
<surveyid><statedata>-reloadSession |
This cookie is for surveys using an SSO Authenticator and is used to inform Qualtrics what session to reload after the respondent leaves and comes back. |
15 Minutes |
|
A hash of the url that may be appended with ‘-singleReload’ |
Cookie is used to record the survey taken and prevent the survey user from taking the survey again. |
6 Months |
|
__exponea_etc__ |
Bloomreach |
General: Bloomreach Engagement Specific: this cookie is used to store a unique user ID.
|
7 days - 3 years (depending on browser) |
xnpe_[project-token] |
General: Bloomreach Engagement Specific: this cookie helps to keep the user's identity for browsers that have shorter expiration for client-side cookies such as Safari. |
3 years |
|
__exponea_time2__ |
General: Bloomreach Engagement Specific: timestamp offset between browser and server time. |
60 minutes |
|
__exponea_ab_[ABTestName]__ |
General: Bloomreach Engagement Specific: variant name returned for an A/B test. |
7 days - 3 years (depending on browser) |
|
__exponea_experiment_event[EXPERIMENT_ID]_last_show__ - Local storage |
Bloomreach Engagement |
Persistent |
|
__exponea_experiment_event[EXPERIMENT_ID]_last_interaction_- Local storage |
Persistent |
||
__exponea_safari_push_subscribed__ - Local storage |
Persistent |
||
__exponea_last_session_ping_timestamp__ - Local storage |
Persistent |
||
__exponea_last_session_start_timestamp__ - Local storage |
Persistent |
||
__exponea_banner_event__[BANNER_ID]_last_show - Local storage |
Persistent |
||
__exponea_banner_event__[BANNER_ID]_last_interaction - Local storage |
Persistent |
||
__exponea__sync_modifications__- Local storage |
Persistent |
||
_exponea_tracking_definition__ - Session storage |
Persistent |
6. Do not sell my personal information
We do not sell Personal Data for monetary consideration. However, the use of Analysis Cookies and Marketing Cookies and related processing activities may constitute as “sale” or “sharing” of Personal Data under certain state laws regardless of whether an exchange of monetary consideration takes place or not. As discussed above in detail, we use third party tools for analysis services (e.g., Google Analytics) and marketing services (e.g. Meta). These third-party tools collect data through tracking technologies such as cookies, pixels or plug-ins. We have entered into a data processing agreement with each of these service providers to prohibit them from using Personal Data for other purposes other than such business purposes for which Miele engaged them. Nonetheless, we do not have control over such third party’s use of your Personal Data. Where we work with other companies to engage in behavioral advertising, these companies are often members of the Digital Advertising Alliance (“DAA”) and/or the Network Advertising Initiative ("NAI"). These programs offer centralized locations where users can make choices about the use of their information for behavioral advertising. To learn more about the DAA’s Self-Regulatory Program for Online Behavioral Advertising and your opt-out options for their members, please visit (i) for website opt-out, https://www.aboutads.info/choices; and (ii) for mobile app opt-out, https://www.aboutads.info/appchoices. To learn more about the NAI and your opt-out options for their members, please visit https://www.networkadvertising.org/choices/. You may also limit our use of information collected from or about your mobile device for purposes of serving targeted ads to you by going to your device settings and selecting “Limit Ad Tracking” (for iOS devices) or “Opt out of Interest-Based Ads” (for Android devices). Please note that any opt-outs only apply to the specific browser or device from which you opt-out. Further, opting-out through the DAA or NAI only means that the selected members should no longer deliver certain behavioral advertising to you, and does not mean you will no longer receive any targeted content and/or ads (e.g., from other ad networks). We are not responsible for the effectiveness of, or compliance with, any entity’s opt-out options or programs or the accuracy of their statements regarding their practices or programs. Depending on your location, other opt-out mechanisms might be applicable to you.
You can exercise your “do not sell my personal data” right under applicable privacy laws at any time by returning to this cookie policy and changing the settings above (disabling Analysis Cookies and/or Marketing Cookies).
7. Changes to this Cookie Policy
We may change this Cookie Policy from time to time to reflect changes to the cookies we use or for other operational, legal or regulatory reasons. Please therefore re-visit this Cookie Policy regularly to stay informed about our use of cookies and related technologies. You can see when this Cookie Policy was last updated by checking the “last updated” date displayed at the top of this Cookie Policy.
8. To get further information
If you have any questions or comments about this Cookie Policy, contact us at dataprotectionus@mieleusa.com.
.